About Todd Durkin
Todd Durkin is an internationally recognized mindset coach, trainer, author, podcast host, and motivational speaker. He has trained top NFL and MLB athletes and is known for helping clients optimize both mental and physical performance. In addition to his coaching, Todd inspires audiences through motivational speaking, his podcast, and bestselling books, sharing strategies for success and personal transformation.
Previously, Todd founded the successful fitness franchise Fitness Quest 10, which gained recognition in the wellness industry. His work continues to empower individuals and athletes alike, encouraging them to achieve peak performance and live with purpose.
Million Online Readership
Pieces of Coverage
Billion Audience
Their Challenge
Although well-respected as a personal trainer for professional athletes, Todd’s had less visibility with mainstream media. Todd enlisted DPM to help launch his latest ventures, the IMPACT-X Performance fitness franchise, his latest memoir True Strength, and his inaugural fitness and motivational summit the IMPACT-X Summit.
Our Challenge
Dunn Pellier Media faced the challenge of promoting visibility for Todd’s new ventures while simultaneously boosting awareness of his success as a renowned mindset coach.
Our goal was to position him as a thought leader in this space, highlighting his expertise in guiding individuals to transform their mindset for personal and professional growth. This required a strategic PR approach to craft and deliver his message to the right audiences across various platforms.
DPM’s goals was to establish Todd as a recognizable mindset expert, especially amongst sports and business leaders
DPM set out to
- Increase awareness and visibility for IMPACT-X Summit
- Increase awareness and visibility for IMPACT-X Performance Franchise
- Introduce Todd to morning television.
- Connect Todd to some of the top mindset and health/wellness podcasters
DPM set out to promote Todd’s new ventures and establish him as a world-class motivational expert with a multi-prong approach of securing wide-spread media coverage with online, print, and broadcast outlets
To increase awareness and visibility for Todd’s brand and IMPACT-X, we secured placements in MSN, CNN, Athletech News, and Celebrity-Entrepreneur David Meltzer’s Live Instagram Interview series. DPM also secured several local TV segments for Todd including FOX 31 Denver’s “Great Day Colorado” (twice), WTVC-TV Chattanooga, Tennessee’s “The Daily Refresh” and WATC-TV Atlanta’s “Atlanta Live” where Todd got to speak firsthand, and share his knowledge of mindset and motivation, positioning himself as an expert.
Lastly, we booked Todd with some of the top podcasters in both the mindset space as well as the health and wellness space including David Meltzer, Kien Vuu, and Dr. Greg Wells.
Our Results
The media placements across major platforms like MSN, CNN, and Athletech News significantly increased Todd Durkin’s visibility, positioning him as an authority in mindset and motivation. His local TV appearances in Denver, Chattanooga, and Atlanta led to heightened audience engagement and further cemented his expertise. Additionally, his podcast features with top hosts in the health and mindset spaces expanded his reach, driving greater awareness and solidifying his brand, IMPACT-X, as a trusted resource in personal development.
Media Coverage
