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About Dr. Mindy Pelz

Functional health expert Dr. Mindy Pelz is a recognized leader in the alternative health field and a pioneer in the fasting movement. She’s a bestselling author of several books, and host of her own successful Youtube channel, and science podcast – The Resetter Podcast.

80

Pieces of Coverage

6.06

Billion Online Readership

2.68

Million Broadcast Viewership

Their Challenge

Although well-respected within her industry, Dr. Mindy was relatively unfamiliar to a mass audience and mainstream media outlets. She enlisted DPM to promote the release of her latest book “The Menopause Reset”, along with her message of a fasting lifestyle to help heal the body, and to increase her brand recognition to a national audience.

Our Challenge

Despite Dr. Mindy’s extensive experience and expertise within the wellness industry, DPM was challenged with identifying topics for Dr. Mindy that would appeal to a mass audience and help her achieve mainstream media coverage.

Goals

Introduce and Promote Dr. Mindy to Mainstream Media Outlets

  • Introduce Dr. Mindy as a credible source for a range of functional health topics relative to her practice, areas of expertise and The Menopause Reset
  • Increase media coverage of Dr. Mindy in mainstream media outlets
  • Promote The Menopause Reset as a go-to resource for new, science-backed information to help women thrive before, during and after menopause
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PR Strategy

Utilize Dr. Mindy’s Vast Knowledge

Establish her with important media contacts and leading news outlets.

DPM decided to use all of Dr. Mindy’s strengths not only expertise and book on menopause, but her vast knowledge of all topics related to health and wellness, specifically to fasting, women’s health, and hormones to help establish her with important media contacts and leading news outlets.

Results

Our Results

Despite DPM’s early challenges in the campaign of getting the mainstream media to embrace the topic of “menopause,” the agency was still able to establish Dr. Mindy as a leading wellness authority with recurring appearances on national shows TV shows like “The Doctors” and “EXTRA,” and consistent mass media coverage in top tier outlets like Well + Good, Real Simple, Muscle & Fitness, Yahoo News, FOXNews.com, Healthline, SheFinds, SheKnows, Better Nutrition, and Parade magazine.

Testimonial

A Word From Our Client

"Working with DPM has been a game changer for the growth of my brand! Not only have they been an incredible joy to work with, but they have opened more PR doors than I could have ever dreamed of. Knowing that DPM has a thorough PR plan for me has freed up my time and allowed me to focus more on serving my online community in a deeper way. Hiring DPM was one of the best business decisions I have made yet!"

Dr. Mindy Pelz

Media Coverage